THE VIRGO MISSION
Virgo, that involves the contribution
of four leading technology providers, certifies
product lifecycle for Luxury and Fashion
Retail industry, leveraging the use of Blockchain.
THE VIRGO GOAL
We envision Virgo to become the worldwide
reference platform for trust, transparency
and reputation for Luxury goods.
Transparency
Say hello to clarity. View, store and search asset information on demand – and make it available to your customers and end consumers.
Trust
By making asset information easily accessible and verifiable, our platform allows trust to take root and spread throughout industries.
Unique identity
Create a digital twin of your asset, and trace its journay on a secure, unalterable and private platform.
Sustainability
Demonstrate your brand’s sustainability claims, such as ethical sourcing or environmental impact, with a secure, unalterable record of an asset’s lifetime journey.
WHAT WE DO
Virgo helps companies to track & certify single activities along the whole supply chain, ensuring transparency and reputation through the use of BlockChain.
Blockchain is the catch-all term for technology that permanently records transactions in a digital, tamper-proof database. Information is distributed across a network of computers rather than being controlled by a single entity, and is accessible to anyone in the network, but cannot be altered or deleted.
In the highly competitive world of luxury fashion, blockchain’s main role is to connect brands and retailers that normally wouldn’t share information with rivals.
So while BlockChain could be compared similarly to what a database could be used to do, what the blockchain can do is form a database that value chain partner, companies and consumers agree with the results of
Customers no longer seek the luxury product, but the experience of prestige. Nowaday this includes having full access to transparent and trusted informations concerning the sourcing and manufacturing processes that made luxury product born.
Fueled by “collaborative consumption’s sustainability spirits, second-hand market for fashion luxury products has grown up enough to get relevant for consumer and companies as well. Which gave rise to several dedicated e-commerce platforms: concealed behind the themes of sustainability, the real advantage that the young customer finds in these platforms is the access to sought after and rare items and items, limited edition products and vintage cult products. But the opportunity to easily shop for a second hand luxury product could hide the risk of buying a fake one.
By leveraging trust Virgo can:
Demonstrate brand’s sustainability claims, such as ethical sourcing or environmental impact, with a secure, u nalterable record of an asset’s lifetime journey
Help brands to get real time sales tracking also for the external resellers and e-commerce
Allows luxury customers benefit an enhanced purchasing experience, for the first time also in second-hand market, with an improved proof on product Brand authenticity
CUSTOMERS
TRENDS
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